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The world is being revolutionized by technology. If you want to launch or expand your business in this tech-based world, you’re going to need a strong online presence. There’s no alternative to that. The primary ingredient for your online presence is a website. You need it to be the face of your business. It should be easily accessible to all who will look for it.

If you don’t have a website yet, build one right away. And if you do own a website, but are failing to draw enough traffic, maybe it’s time to hire a professional web development company to fix the issues.

At this point you might be thinking, why would I hire a company when there are lots of free website building tools out there? Or better yet, why wouldn’t I hire an individual to carry out the task? Well, there are some definite downsides to using website builders or hiring an individual. Instead, hiring a web development company can give you a better website via which you can attract more traffic and generate more sales. How? We will tell you here.

Advantages of hiring a web development company

Collective expertise

When you hire a freelance web developer, you get the expertise of one person. No matter how skilled he/she is, you can’t expect everything from his/her. On the contrary, a web development company offers the expertise of a whole team. The team will consist of UI/UX designers, back end developers, and testers. This ensures that you get the best minds in the business for your project.

Diversity in skill

Basic skill sets are at the core of any technical task. Web development companies hire those who have been perfecting their skills at various branches. When such experts work on your website, you get a compact product with all the possible features to excel your business. So it’s always better to opt for kings of each trade rather than hiring a jack of all trade.

Top-notch service

Web development companies appoint key communications managers who will keep in contact with you all the time. So you get to know what’s happening with your project and what the update is. They also break down the total project into smaller bits and deliver your task as milestones. This way, you can track if the project is going to meet the deadline or not. All in all, you get top-notch service experience from a professional web development company.

Time and cost-saving

Though it may seem at first glance that hiring a web development company will cost you more, the truth is quite the opposite. For example, if you hire a freelance web developer who charges by the hour he works, he may choose to count more hours than focusing on completing your task. And if you go for website building tools, you need to put a huge amount of time behind that. And that too even if you understand the technological sides very well. For a business person, time is money. So why don’t you save both by hiring the perfect web development company that has the capability of delivering you the best products?

Accountability and trustability

When you hire a web development company, you set a certain timeline for delivering your project and enter into a signed contract with them. This ensures accountability for their actions. You have the right to charge them if they do something that goes against the contract. One more thing is that such companies abide by Non-Disclosure Agreements more efficiently than a freelancer. With freelancers, you can’t even identify if he is compromising your information or not. On the other hand, companies won’t ever violate any NDA terms for the sake of their reputation.

On-time delivery

All the developers – companies and individuals alike – take up multiple projects simultaneously. For the stand-alone developers, it becomes tough to deliver each project on time. In these cases, he generally tries to buy some more time from their clients. One other possibility remains that they may not deliver the quality work they promised even after extending the project period. But since a company has several teams, they are better capable of delivering your project on time.

Competitive advantage

You get a valuable competitive advantage working with a web development company as you would get a professional website with great functionality. These websites outrank your competitors on search engines so you get more traffic and more sales.

SEO and digital marketing

Generally, web development companies have SEO specialists and digital marketers on their teams. SEO professionals ensure that your website is properly optimized for search engines. Marketers help to enhance your online visibility by providing valuable tricks for your website. This is something that you won’t find in a freelance web developer. He might be too skilled in coding but may lack proper SEO and marketing knowledge.

Scalability

This is very important for your business. You will achieve growth in the future because that’s the whole purpose of your business. But you don’t need a website with all those features right away as it would cost you more at this moment. What you need is a website with provisions to extend its functionality as your business grows. A professional web development company understands this need and works accordingly. You would get a website that meets your current needs and would be perfect for your future growth.

Maintenance

This is probably the most important thing for a website. No matter how perfectly a website is developed, you might need regular maintenance. Freelance developers are a weak choice in this scenario because you might not find them when you need them the most. But a web development company builds its reputation on impeccable after-sales service. You’d always get them available for the regular maintenance of your website, thus saving you from any type of hassle.

Now that you know the exact reasons to hire a web development company for your business website, it’s time to get one. You can start your search by asking your peers or in your locality. Search engines can play a vital role too as all the top web development companies have a proven track record online. If you are still finding it difficult to select the right one for you, just send us a message and we’ll be happy to help.